Sugar has been a staple in consumers’ meals and beverages for generations. It was not uncommon to go to a coffee shop and request- “Double Milk, Double Sugar”. It was uncommon to drink a diet soda. The flavour of the month was Coke Classic, even though it contained 9 teaspoons of sugar per 330ml can.[i] […]
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The global pandemic of the past two years has impacted many aspects of consumers’ lifestyles, and priorities, especially when it comes to personal health and wellness. A recent study revealed that 60% of global consumers are planning to improve their overall health and wellness over the next 12-months. As part of consumers’ attention to their […]
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As we enter year two of the pandemic, consumers continue to prioritize their health and wellness needs. According to McKinsey & Co’s “Future of Wellness”, they revealed: 1. 79% of worldwide consumers said they believe wellness is important, and 2. 42% consider it a top priority. Today, more and more consumers understand the correlation between […]
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The pandemic has had a lasting impact on consumer shopping habits. Today, many consumers are still wary of crowded retail stores. According to the Numerator Canadian Consumer Sentiment Survey, Canadian consumers are still looking down the road when it comes to timing expectations for a return to normal. Only 2 in 3 are expecting a […]
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Food is one of the necessities of life. Clothing and shelter were the others. Yet, as we finish the first quarter of 2022, many families are having trouble putting food on the table. Nielsen IQ reports 68% of Canadians are already feeling the pinch of higher prices. The global average is 56%.[i] This should come […]
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