Food waste is a global problem that affects the economy, the environment, and society – both globally, and in the country in which we reside. It is also considered a global problem due to the level of starvation people encounter. It is estimated that food waste costs the global economy $936B a year. From a […]
Read More ›
In 1971, the “We Demand Rally” was held on Parliament Hill, representing Canada’s first public protest for the Gay community. The rally played an important role in the history of this community seeking equality rights. Fast forward to 1981, and the City of Toronto celebrated its first pride week. Twenty-five years later, Toronto’s newly appointed […]
Read More ›
Public Relations, a cost-efficient strategy to build relationships that aid in the general growth and awareness of a brand. Since 2008, Zebra Public Relations has been providing hardworking entrepreneurs with the visibility their business deserves. Food Distribution Guy’s Richard Baker is pleased to interview their CEO, Ms. Kojenwa Moitt.
Read More ›
Growing up it was common for my family to have a hot meal for dinner each night. That would have involved a specific type of meat in most instances. Fast forward to 2021, and the desire for consumers to reduce their meat intake is gaining momentum. In fact, according to an Angus Reid Forum survey […]
Read More ›
Globally, big food brands are losing sales and market share to small CPG firms. Yellofruit is one such Canadian success story. Manufactured in Ontario, this family-run business has created a niche in the market with its plant-based frozen dessert made from organic bananas. Food Distribution Guy’s Richard Baker, interviews co-founder Andrew Kinnear.
Read More ›
Brand loyalty – the quest brands strive to achieve with the consumer. A strong test given the pandemic and the shift in consumer shopping behaviours. As noted by Mr. R. Passikoff, Brand Keys Founder and President, “Even during these difficult times, consumers won’t settle for a hearty, ‘We’re in this together’ message. They won’t settle […]
Read More ›
Globally, the UN estimates consumers waste 1B tons of food each year. Closer to home the UN estimates Canadians waste 2.94M metric tonnes of food each year. Mr. Oded Omer is the founder and President of Wasteless, a company utilizing dynamic pricing models to cut down on food waste in grocery stores. Our podcast interview […]
Read More ›
COVID-19 has forced consumers to rethink nearly every aspect of their day-to-day lives. As consumers navigate the innate need to change and adapt, they are working differently, learning differently, shopping, eating, and interacting with others differently – all while seeking a sense of normalcy. The changes in how consumers shop and eat may have experienced […]
Read More ›
Food brands are being scrutinized more than ever these days. Consumers seek many credentials. For instance: 1. Clean label 2. Transparency 3. Locally produced 4. Sugar content 5. Sustainable packaging 6. The environment 7. The end of systematic racism. There were many other points I could have added to the list. On the latter point, […]
Read More ›
Food brands face so much consumer scrutiny in today’s market. In addition to taste and retail (Top 2 influencers on product purchases), they have come to demand increased knowledge of the product’s ingredients, their source and, how they are manufactured to name a few. It was not so long ago where families would create their […]
Read More ›